Starbucks PSL

Starbucks: The Real Pumpkin Spice Latte

A cult favorite, nothing says fall like the Starbucks Pumpkin Spice Latte. In a particularly celebrated instance of seasonal creep, Swift was called on to activate the debut of the popular beverage earlier than ever before. Launching the official PSL Twitter and Tumblr accounts, we created the character “The Real PSL” who served up spicy content to its faithful followers on the daily. We challenged its community to participate in a social scavenger hunt for the opportunity to taste fall early. The response was nothing short of fanatical. 
Swift Case Study: Outshine

OUTSHINE: RAISING THE BAR IN DIGITAL

Is there anything better than a juicy, refreshing fruit bar? We don’t think so. When Nestlé called on us to refresh Outshine’s digital and social presence, we couldn’t wait to bring our expertise to the table. As Outshine’s digital Agency of Record, we’re reimagining the brand’s website, social strategy, display presence, and partnerships. “Making it sticky” never tasted so good.


REI

REI

REI is redefining the outdoor experience for a new generation of socially-connected adventurers. Naturally, Swift jumped at the chance to partner with them, indulging our passion for the outdoors and our expertise with the millennial audience. The ongoing relationship has allowed us to deliver creative strategy and execution for a series of integrated seasonal campaigns that span everything from social channels to in-store display to e-commerce. 

Starbucks

Starbucks: Siren Stories

Swift has partnered with Starbucks for over three years, delivering integrated digital and social strategy, concepts, content and execution for their seasonal campaigns. Our passion for authentic storytelling, and good coffee, align perfectly with the brand’s sincere dedication to beverages that bring happiness to people’s lives. Highlights include creating their summer #sipface campaign blending social, website, banner and email, celebrating Pumpkin Spice Latte's 10 year anniversary in the fall, multiple campaigns for VIA and launching the #sharejoy campaign to ring in the holiday season.
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Other Projects

Legacy Health

Legacy Health’s website has become an important resource for patients and providers alike throughout Oregon and southwest Washington. Swift created a responsive site optimized for desktop, tablet, and mobile. Built on Sitecore, we migrated all 2,000+ pages to a new CMS platform and implemented search optimization strategy. Swift also launched a multi-platform mobile application called MobileMed for iPhone, iPad, and Android devices. MobileMed provides a searchable database of medical test procedures and guidelines for providers.

Embassy Suites Waikiki

In an increasingly competitive tourism environment, Embassy Suites needed to better showcase the beauty and amenities of their Waikiki property. We redesigned their website and launched localized versions in Japan and Korea to highlight their location, features, promotions and the services they offer. We also added personality through copywriting and a more welcoming design. Swift continues to provide strategic support with site improvements and recommendations based on monthly analytics reviews and analysis.

Nike Golf

Nike Golf’s global community contains some of the most dedicated fans in the world. To them, every detail matters. Tasked with global community management, social strategy and creative, we’re thrilled to partner with Nike Golf to amplify these key details. From new product launches, to The Masters and game tips, the goal is to deliver content that ignites golfers everywhere. By always looking through the lens of the athlete, we create a holistic social experience that only they can deliver.

Wildfang

Tomboy fashion, transformed. It's tough to deny the wild-eyed passion of style visionaries. We paired up with Portland-based Wildfang to design and build a true cultural destination as powerful as their take on menswear for women. Wildfang’s singular aesthetic is alive and kicking in the sleek, fully responsive eCommerce website and lifestyle blog we created. Vibrant personality and engaging social content are everything to these bow-tied trendsetters. We're proud to be part of their pack.

Nike Digital Sport

As a team of tech and fitness enthusiasts, we appreciate the huge enterprise that is Nike+ (and many of us are avid users). We partnered with Nike Digital Sport to revamp their support site, creating a reimagined hub to assist a community 11+ million athletes strong. To make matters more exciting, we made sure the site was localized in 17 languages and optimized for mobile web. Questions about Nike+? We know a few folks who can help.

Let's Move Active Schools

Active kids perform better–in school and in life. Swift partnered with Nike Access to Sport and First Lady Michelle Obama’s “Let’s Move!” campaign to create a site that would increase awareness among educators, parents and the community to help get their kids moving. We focused on crafting a clean, responsive site that would be effective across a variety of platforms. A new generation of movement, inspired.

Show More Projects »

Swift: We Love What We Do

WE ARE STORYTELLERS

We are creative visionaries, tech pioneers, hungry digital natives. We think holistically. We believe that a seamless combination of planning, design, development and outreach are required to unleash the potential of a story. We exist for brands. We exist for consumers. We have a keen understanding of the digital generation and the social spaces they call home.

Our Capabilities

planning

Business Analysis & Forecasting
Competitive Analysis
Content Strategy
User Research
Media Strategy
Cross Channel Integration
Website Analysis
Multi-Channel Marketing Analysis

creative

Campaign Creation
Interaction Design
Mobile Design
Video Concepts Production
Visual Design

technology

CMS Integrations
eCommerce Solutions
Technology Platform Selection
Mobile App Development
Social CRM Solutions

social

Campaign Development
Channel Strategy
Content Development
Community Management
Platform Management

ONLINE MARKETING

Campaign Development
Display Advertising
Email Marketing
Media Buying
Search Optimization and Marketing
A/B and Multivariate Testing
Online Marketing Optimization
Social Media

People

Liz Valentine

Liz Valentine

Chief Executive Officer
Alicia McVey

Alicia McVey

Chief Creative Officer
Paul Willie

Paul Wille

President, Chief Performance Officer
Maren Elliott

Maren Elliott

Chief Operations Officer
Rick Albano

Rick Albano

Executive Creative Director

Aaron Feiger

Associate Creative Director
Agatha Asch

Agatha Asch

Director of Planning

Aimee Brodbeck

Senior Art Director

Alanna Geoghegan

Senior Producer

Alex Cecala

Associate Director of Measurement
Ali Bergman

Ali Bergman

HR Coordinator

Amanda Benson

Receptionist

Amanda Combs

Account Executive

Amaren Colosi

Photographer

Amy Untch

Designer

Andi Luke

Senior Web Developer

Anna Yates

Senior HR Manager

Anya Wachtel

Account Supervisor

Bailey Phillips

Senior Video Producer

Becky Hogan

Senior Accountant

Billy Lymm

Associate Creative Director

Bre Maris

Associate Producer

Brian Lincoln

Principal Photographer

Brittni Busch

Account Executive

Brittnee Gregory

Writer

Buck Wise

Director of Brand

Caitlin Murphy

Group Manager, Influencer Relations
Carolin Harris

Carolin Harris

Creative Director

Cat Hyland

Group Creative Director

Christina Melander

Associate Creative Director of Brand

Chuck Carroll

Community Manager

Cindy Rokoff

Studio Director

David Satterfield

Senior Writer
Dawn Harrison

Dawn Harrison

Controller

Dominic Orlando

Creative Director

Dwight Melton

Associate Producer

Elle Nigh

Producer

Erik Michelfelder

Design Intern

Forrest Martin

Senior Designer

Frank Normandin

Account Executive

Gabriella Narvaez

Art Director
Geoff Andersen

Geoff Anderson

Senior IT Manager

Greer Schott

Associate Director of Planning
Hanna Hagen

Hanna Hagen

Photo Art Director

Hannah Carlton

Associate Producer

Harriet Riley

Planner

Heather Kenney

Senior Designer

Hilary Foreman

Management Supervisor

Holly Schnackenberg

Art Director
Jaime Komitor

Jaime Komitor

Account Director
Jane Park

Jane Park

Senior Community Manager

Jen Waletich

Director of Operations
Jeremy Webber

Jeremy Webber

Associate Director of Planning

Jess Harrington

Production Designer

Jesus Cameron

Director of Business Development

Joan Olbrantz

Director of Production

Josh McKenney

Technical Director

Josie Goldberg

Planner

Julia Sullivan

Community Manager

Julie Powers

Executive Producer

Kate McElroy

Planner

Katie Pfeiffer

Associate Planner

Keith Kunis

Group Manager, Community Insights

Kelsey Wilkins

Senior Writer

Kim Daley

Designer

Kimberlin Glenn

Community Mananger

Kimi Peterson

Creative Director

Kristina Bell

Influencer Relations Manager

Kyle Campbell

Community Manager

Laura Trimmell

Art Director

Lindsay Beaumont

Photographer

Lindsey Lynch

Senior Photo Producer

Liz Wells

Planner
Maki Katsumoto

Maki Katsumoto

Stylist
Marc Lane

Marc Lane

Influencer Researcher

Marilla Gedge

Account Director

Marsja Jones

Office Manager

Marta King

Stylist Production Assistant

Martin Torres

Producer

Matt Berry

Management Supervisor

Melissa Hyp

Executive Assistant

Meredith Chase

Vice President of Client Strategy

Michael Hall

Producer

Michael Leveton

Community Manager

Michelle Borgese

Account Director

Mike Abeln

Design Intern
Mike Bollen

Mike Bollen

Analyst

Moira Losch

Senior Talent Acquisition Manager

Natalie Corr

Senior Producer
Nicholas Nanpei

Nicholas Nanpei

Brand Producer

Nicola Van Hoff

Associate Planner

Otis Rubottom

Associate Creative Director

Paige Anderson

Senior Planner

Paul Wig

Senior Writer

Rachel Smith

Senior Community Manager

Randall Fransen

Executive Producer

Randi Roth

Account Supervisor

Richard Barnes

Influencer Researcher

Richard Beardsley

Photo Producer

Russ Meyer

Associate Creative Director

Ryan Peterson

Director of Client Services

Sarah Murray

Associate Creative Director

Shawn O'Dell

Director of Measurement and Insights

Sook Souvanlasy

Executive Producer

Steph Wiltshire

Senior Producer

Ted Zahn

Group Creative Director

Tian Mulholland

Creative Director

Tina Mitchell

Accounting Specialist
Tram Ngo

Tram Ngo

Senior Designer

Will Paugh

Writer

Show Everyone »

Job Listings

For hiring inquiries, contact us at careers@swift.co.

Analyst, Creative Sciences

Portland, OR

Responsibilities

  • Analyze and interpret data from Facebook, Twitter, Youtube, Instagram, Pinterest, Snapchat, Tumblr, Google Analytics, Omniture, and others to drive future client marketing strategies
  • Work closely with Sr. Analysts, Directors & other departments to build reports that both support and clearly deliver a measurement story to clients and other internal Swift teams
  • Work directly with teams to understand Business Objectives, Key Marketing Objectives and Campaign KPIs
  • Work closely with paid media and agency partners to obtain supporting metrics that add additional context to Swift reports
  • Coordinate and integrate qualitative metrics to provide a 360 degree view of performance
  • Work closely with Sr. Analysts to move beyond metrics and towards deep actionable insights that both support, and inform, client objectives
  • Provide clear, concise deliverables that our clients love to read
  • Passion for numbers and what they can do to inform and improve decision-making

Required Skills & Experience

1-2 years direct experience with the following:

  • Measuring social and web metrics
  • Building client or manager-facing reports and dashboards
  • Working with and understanding key digital metrics
  • General understanding of paid media best practices and measurement preferred
  • Experience working with B2C brands across industries including footwear/apparel, CPG, travel & tourism preferred
  • Knowledge or experience with one or more social or web analytics tool, such as Sprinklr, Crimson Hexagon, Spredfast, Radian6, SocialMention, Adobe Social or Google Analytics*


Associate Creative Director (Design focus)

Portland, OR

Responsibilities

  • Work with the creative, planning, and account teams team to understand client objectives, target audience, and creative brief
  • Manage design team, provide feedback, sign-offs, and creative direction on a day-to-day basis
  • Develop original concepts and tactics for integrated marketing campaigns spanning traditional, digital, and emerging media platforms, including video.
  • Create and manage original, persuasive, visually-compelling design work for campaigns, content, and digital experiences
  • Craft and deliver strategic presentations and content
  • Understand overall business strategy and consumer goals, work with the CD and CCO to ensure creative recommendations and strategy align with account objectives and maximize effectiveness
  • Lead creative presentations and meetings
  • Manage Designers and/or Art Directors

Required Skills & Experience

7+ years direct experience with the following:

  • 2+ years in a creative management role
  • Ability to lead certain projects independently of the Creative Director / CCO, and also work under their guidance on other projects
  • Compelling portfolio with a focus on digital / integrated campaign work
  • Experience with video concepting and production, including ideation, storyboarding, pre-production, creative direction on set, collaboration with editors, and post-production
  • Strong knowledge and/or personal use of emerging digital platforms (e.g. Instagram, Twitter, Snapchat, Tumblr), with an understanding of how brands can leverage each
  • Strong knowledge of the overall advertising landscape, including trending campaigns, agencies, and brands
  • Experience developing digital experience, with understanding of UX best practices
  • Proven history of leadership roles within a creative department
  • Excellent communication skills, written and verbal, and experience presenting creative vision and recommendations to clients
  • Flexible, adaptable, and able to maintain composure in a fast-paced environment**


Business Affairs Manager

Portland, OR

Business Affairs Manager

  • Review vendor, influencer and artist agreements to ensure compliance with Client SOWs and MSAs
  • Review creative materials and advise Swift teams on talent, copyright and intellectual property issues and advise on next steps.
  • Conduct trademark searches for all proposed creative concepts, copy and final creative assets.
  • Manage intellectual property rights and clearance acquisitions.
  • Negotiate and oversee the creation of celebrity and over scale agreements
  • Work with Swift legal counsel on issues including updating releases, contract templates, risk assessment and indemnifications
  • Work with Swift’s Risk Management team to evaluate production and contract concerns as necessary.
  • Participate in project scoping discussions, providing Producers and Client teams with accurate estimates for talent session fees, usage, residuals, and all other talent and music related costs of production
  • Work with cost consultants for adherence to appropriate Client budgeting and contractual guidelines
  • Negotiate with Production vendors on terms and conditions as necessary
  • Create and issue appropriate award documents, insurance, licensing and talent agreements and vendor purchase orders
  • Draft and review Client SOW for Swift’s in house Production Studio
  • Work with network broadcast standards departments for spot clearance

Qualifications

  • BA/BS Degree from a four-year college with 4 or more years of related work experience in creative agency business affairs environment
  • Knowledge of SAG commercial/industrial contracts and AFM preferred
  • Knowledge of AICP, AICE, animation and music bids preferred
  • Must be a detailed oriented, multi-tasker who can thrive in a fast paced environment
  • Strong communication skills and calm approach


Production Designer (Freelance)

Portland, OR

Responsibilities

  • Work with the Creative Directors and entire Swift creative team to produce impactful, innovative design that expresses the client and project objectives
  • Help design and finalize visual assets for a wide range of marketing deliverables including social media graphics, advertising campaign material, responsively-designed websites, GIFs, photography, emails, apps and print collateral
  • Work collaboratively with multiple team members to help design beautiful presentations for new business pitches and existing clients
  • Retouch and manipulate photography for use in client campaigns and social media platforms
  • Incorporate feedback from internal team members and clients to ensure work is inline with overall briefs and client expectations and goals
  • Provide visual QA feedback to creative team to ensure creative quality and consistency

Required Skills & Experience
2+ years direct experience with the following:

  • Designing assets for digital and interactive experiences (sites and/or apps)
  • Portfolio showcasing execution of digital concepts and creative design solutions
  • In-depth knowledge of Photoshop, Illustrator, and InDesign that results in impeccably-organized digital files
  • Experience as a Production Designer or Design Intern in a professional graphic design environment or agency a big plus
  • Experience designing within presentation software such as Powerpoint and Google Presentations a big plus
  • Ability to generate and edit basic motion assets such as animated GIFs
  • Willingness to accept and act quickly on feedback
  • Grace and focus under tight deadline pressure
  • Laser-sharp attention to detail
  • Ability to work independently or as part of a team
  • Solid foundation in typography, layout, illustration, and general design
  • Basic (to Advanced) sketching / illustration skills
  • Basic understanding of the capabilities of HTML and web browsers
  • Familiarity with and/or personal use of popular social platforms (e.g. Facebook, Twitter, Instagram, Snapchat, Tumblr, Pinterest)


Senior Planner

Portland, OR

Responsibilities

  • Use research findings to inform strong strategic direction and recommendations
  • Present strategy that is unexpected and provides a wealth of creative opportunity as well as addresses the client’s business goals
  • Partner closely with creative, social media, client services and analytics teams to craft creative briefs, presentations and other strategic deliverables
  • Understand key trends that drive consumer behavior and affect the way that brands stay current on client business, market landscape, digital technology and emerging trends
  • Analyze markets, brands, products and consumers and support the creative team in the conceptual development of programs and campaigns
  • Conduct and compile research for client teams including competitive data, emerging opportunities, ethnography studies and consumer insights
  • Ability to go out into the field and conduct primary research in an articulate and personable manner
  • Perform secondary research on industry trends, reports and consumer behaviors to develop insights on performance and segmentation
  • Assume responsibility and ownership over your projects and ensure you have the resources needed to complete your work and deliverables within the project timelines
  • Be an active part of the larger Swift team and a role model for associate planners, proactively helping to further the agency’s exposure to creative ideas and industry trends
  • Always operate with integrity and strive to produce your best possible work
  • Ensure all communication with clients and internal staff is error free and professional

Required Skills & Experience

5+ years direct experience with the following:

  • Experience working on digital and social strategy for large consumer brands
  • Excellent communication skills both written and verbal
  • In-depth understanding of social media platforms, trends best practices and analytics tools
  • Passionate about digital strategy and marketing
  • Ability to collaborate across teams and disciplines
  • Experience in a fast-paced and deadline-driven environments


Senior Producer

Portland, OR

The Senior Producer brings strong experience to the production team as well as leadership skills that help inspire and motivate the team to tackle a project with a positive, problem-solving attitude!

Responsibilities

  • Manage the planning and execution of multiple brand campaigns simultaneously
  • Clearly define project parameters and timelines while managing the process, workflow, internal resources, and clients to ensure the best possible product is delivered on time and on budget
  • Lead and inspire team members by communicating the project vision and overall goals
  • Play a role in directing and leading Producers and Associate Producers
  • Gather project requirements to inform effective project briefs and assign internal deliverables to creative and development teams
  • Keep internal teams informed of day-to-day project activities, communicate conflicts, delays, or resource variables that may affect the project workflow/delivery
  • Budget reporting to management
  • Prepare internal and external meeting materials including invites, agendas, and other miscellaneous needs to ensure all meeting objectives are clearly defined and met
  • Review all project deliverables for quality and accuracy
  • Take pride in the work produced by the Swift team and ensure it meets the needs of the clients

Required Skills & Experience

5+ years direct experience with the following:

  • Managing the production, execution, and marketing of digital and social content creation and websites
  • Building out project plans for large-scale content and eCommerce sites or interactive campaigns
  • Able to manage multiple projects from start to finish while targeting aggressive timelines
  • Exceptional communication skills and ability to work within a cross-functional team
  • Comfortable motivating and organizing a cross-functional team (writers, designers, developers)
  • Flexible, adaptable, and able to maintain composure in a fast-paced environment
  • Strong attention to detail and excellent follow-through skills
  • Adept at risk management and setting clear expectations
  • Up-to-date on current trends and effective social media techniques


News

SWIFT PARTNERS WITH STARBUCKS TO LEAD THE WAY IN INSTAGRAM VIDEO

Starbucks outperforms all other brands yet again via collaboration with Swift and artist Rachel Ryle. Read the article.

Announcing our union with creative agency POSSIBLE

Swift has added more power and reach to its brand content capabilities by becoming a POSSIBLE agency.

Swift, Renowned Brand Content Specialists, Join WPP-held Digital Creative Agency POSSIBLE.

With a focus on growing their creative brand strategy and content capabilities, POSSIBLE adds digital agency Swift to their expanding global presence. Swift brings an impressive roster of clients, adding Starbucks, Nestle and HTC to POSSIBLE’s already expansive list.

Shane Atchison, Global CEO of POSSIBLE and Swift founders, Liz Valentine and Alicia McVey have been friends for over 10 years and their agencies have competed for client work on more than one occasion. Their camaraderie is founded on a respect for each other’s excellence in digital and Atchison’s mentorship through Swift’s rapid growth. Swift was recently recognized as “Small Agency of the Year, Northwest” by Advertising Age, which speaks to the power of their strategic and creative output, as well as their ability to deliver excellent results for clients.

But there is more than just a strong alignment of expertise. Both agencies place a high value on the importance of culture, with POSSIBLE named as an Advertising Age Best Place to Work in 2014. “Swift’s commitment to generating breakthrough creative tied to tangible business results makes them a natural fit for POSSIBLE,” said Atchison. “Their incredible growth, approach to strategy, unmatched content expertise and string of successful client campaigns have garnered them well-deserved praise and recognition. Our team as well as our clients will benefit from the skills and the top industry talent Swift brings with it.”

Swift will continue to grow and expand its content studio, increasing its ability to provide content “at the speed of life” to more brands globally. “POSSIBLE’s world-wide presence and expertise will allow us to better serve our clients’ ever-expanding needs for global strategy and campaigns with authentic local relevance,” says Valentine.

POSSIBLE, and global media agency network Mindshare recently announced their partnership to create Content+. The Swift acquisition comes on the heels of this relationship and will further enhance the offering of real-time micro-content in a rapid production environment. Both Swift and the partnership with Mindshare accelerate POSSIBLE’s position to better serve clients.

“We share with Swift the belief that substance and style both play a role in a successful campaign,” said Danielle Hawley, POSSIBLE’s CCO for the Americas. “This is core to our ‘Does It Work?’ ideology, which dictates that creativity fueled by data must be tied to business objectives.”

Swift’s headquarters will remain in Portland, where they will continue to grow.

About POSSIBLE
POSSIBLE is a creative agency that cares about results. We back up every idea with real-world insights to create work that makes a difference — and makes a measurable impact. On paper, POSSIBLE is 25 offices spanning five continents. In practice, we are 1,100+ people offering local expertise to some of the world’s most dynamic brands. These include Microsoft, P&G, Starwood Hotels and Resorts Worldwide, The Bill & Melinda Gates Foundation, AT&T and Coca-Cola. POSSIBLE is part of WPP Digital; for more information, visit possible.com, or follow us on Twitter @possible, on facebook.com/possible.com and linkedin.com/company/possible.com

About Swift:
Born in 2007, Swift serves global Fortune 500 clients including Starbucks, HTC, and Nestle. With a seamless combination of planning, strategy, design, development and content creation, the Portland-based agency unleashes brand stories "at the speed of life" with the ultimate goal of exceeding client expectations.

Visit POSSIBLE

LEGACY HEALTH WINS EHEALTHCARE’S “BEST OVERALL WEBSITE, 2014”

Swift’s work for the Legacy Health website earned top honors at the 2014 eHealthcare Leadership Awards, which received 1,000 entries in the category. See the site.

“COOK WITH GRAZIA” MOBILE APP TAKES SILVER AT W³

Fueled by a passion for food and technology, Swift was proud to take home Silver for the iOS development of the “Cook with Grazia” application at the 9th annual W³ Awards. See the app.

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